IT Cosmetics Bye Bye Under Eye Concealer in Light: Review, Swatches, Photos | A creamy, silicone-free concealer you (and your under eyes) will love

Tuesday, August 27, 2013

IT Cosmetics Bye Bye Under Eye review swatches

The product: IT Cosmetics Bye Bye Under Eye Full Coverage Waterproof Concealer in Light

Two months ago, IT Cosmetics was just another “QVC brand” to me — over-marketed, under-formulated, and probably not worth paying attention to.

Following an email from the brand, however, I found out that both their bestselling concealer & their new foundation are silicone-free, and I decided to give them a try: after all, ‘cone-free base products are no small feat, especially from a company that doesn’t even bill itself as “natural” or “organic.”

Since then, IT Cosmetics has been leaving me gobsmacked at every turn, so I thought — well, why not kick things off with a review of their most popular product?

IT Cosmetics Celebration Foundation Bye Under Eye Concealer

IT Cosmetics Bye Bye Under Eye (R) with their Celebration Foundation in Fair (L)

The texture & general feel: Created to offer highly-pigmented coverage without creasing or cracking, the IT Cosmetics Bye Bye Under Eye concealer is good for so much more than the under eye area.

It comes out of the tube thick, creamy, and very emollient, its heavy texture making it feel almost sticky before it sets. The formula blends easily, though, heavy but spreading out well over larger areas, like around the nose, jawline, or (yes) the under eye.

IT Cosmetics Fair Light concealer foundation swatches

Swatched L-R: IT Cosmetics Bye Bye Under Eye Concealer in Light (heavy/blended), IT Cosmetics Celebration Foundation in Fair (heavy/blended)

It’s best used as: A concealer for hiding discolouration over a large area, like under eye circles, darkness around the hairline/mouth, or patches of redness. It’s high-coverage enough for blemishes, but the texture really isn’t suited for it — while the Bye Bye Under Eye concealer can certainly hide away scars, veins, and small spots, it’s not ideal for something like point-concealing cystic acne.

IT Cosmetics says that you can use this as a foundation, too, something that I do with all my concealers anyways. (What? I’m lazy.) I think it’s best suited as a concealer, but it makes an okay foundation. It struggles a little over dry patches, but it’ll certainly do in a pinch.

IT Cosmetics Light Bye Under Eye Concealer review

IT Cosmetics Bye Under Eye Light review

The way it wears (in lines, etc): In one word? Fabulously. I haven’t been testing this on my under eye area (it’s too dark for me, especially there), but that’s not actually where I have the most problems with concealer creasing on me.

Instead, formulas tend to settle into my fine lines of dehydration on my forehead & between my brows, and catch on my dry patches on my nose & right cheek. This has done absolutely none of the former, and very little of the latter — it’s not perfect for dry patches, but I have yet to see it settle obviously into any of my various fine lines throughout the day.

IT Cosmetics Bye Under Eye vs MAC shades swatches

Swatched L-R: 1) MAC Studio Finish Concealer in NC15, 2) MAC NW15, 3) IT Cosmetics Bye Bye Under Eye in Light, 4) IT Cosmetics Celebration Foundation in Fair, 5) MAC NC15 (again), 6) MAC NC20

The shade (Light): According to IT Cosmetics (this is interesting, and probably based off sales figures), 70% of skin tones fit Neutral Medium in their Bye Bye Under Eye concealer.

Unfortunately, even their lightest shade (Light, which is actually closer to their Fair foundation than it is to the Light shade) is just a hair too dark on me. I’ve been using this instead along my jawline and hairline, where I get redness and darkness respectively — and it blends into both areas fabulously, delivering completely invisible coverage, even for my stubborn little patch of jawline redness.

IT Cosmetics Light concealer review

The verdict?

If it hasn’t become clear in the last six hundred words, I think this is a fantastic product. I love that it’s free of silicones and fragrances, and that IT Cosmetics doesn’t test on animals… but I particularly love that it blends in flawlessly and easily, delivering great coverage without ever settling into lines or looking greasy and obvious.

I think it speaks volumes that this concealer has found a place in my daily makeup routine, even though it doesn’t match for most of my face. If you’re on the market for a new concealer, check this one out — if you can find a match for your complexion, it’s definitely up there in the ranks with cult-classics like timeBalm and Make Up For Ever Full Cover.

Availability: $24 USD/0.28 fl oz through Ulta, QVC, & IT Cosmetics. $29 CAD in Canada through The Shopping Channel.

Please note that the Bye Bye Under Eye concealer featured here is NOT the regular size; it’s a super-sized 1 fl oz tube from QVC/The Shopping Channel’s Your Most Beautiful sets ($65.96 USD/$79.95 CAD).

Keep reading! »

There’s more than one of everything | Or, things that exist in many forms

Saturday, August 24, 2013

Flankers - Chanel Coco Mademoiselle Noir

I was thinking the other day (on very little sleep, might I add) about product ranges that stretch beyond a single product: more specific than a brand’s entire lineup, and a far cry from products that are simply offered in different shades.

You know — the products that all fall under the same name, or series, but that aren’t actually the same formula at all. The flankers of the cosmetic world, if you will; the long-stretching follow-up to a product that’s done particularly well for the brand.

shu uemura cleansing oil range

The big three

What got me thinking about this post initially was a Shu Uemura cleansing oil post that I was working on. Different in scent, formula, and targeted concerns, the oils are far more extensive than your usual product X for daytime wear/nighttime wear. The more I thought about it, though, the more I realized that this wasn’t an isolated incident at all.

Lancome Hypnose mascara range

Take Lancôme’s classic Hypnôse mascaras, for instance. With the same name as their Hypnôse fragrance (fun fact: Daria Werbowy’s campaign for the fragrance was the first time that I paid any attention to perfume, packaging, or models), the line now composes of seven different mascaras, all “Hypnôse” but all completely different.

Laura Mercier tinted moisturizers, primers range

Or, in an even more recent example, the nigh-iconic Laura Mercier Foundation Primers & Tinted Moisturizers. There weren’t a lot of tinted moisturizers on the market before Laura came along (or was it simply that no one paid them any heed, prior to?), but they didn’t just show up on the scene — they exploded onto it.

Both lines now contain quite a range of formulas, from Illuminating to Oil-Free, and the Tinted Moisturizer has even recently branched out into a solid (crème) format.

Two more (give me some lip)

YSL Rouge Volupté vs Dior Addict

In the lip world, there are two main formulas that I can think of which always confuse me. You’ve got the YSL Rouge Volupté lineup, in everything from the full-finish Rouge Volupté lipsticks to the sheer shine of the Rouge Volupté Sheer Candy balms, and then you have the Dior Addict lipsticks and glosses – Addicts, Addict Extremes, Addict Lip Glows, Addict Glosses, Addict Lip Maximizers, Addict Lip Polishes

I can never decide if ranges like these are a great showing of brand coherency or just the beginnings of a really bad headache. (I think I’m going with the former, though!)

And that awkward shade that just won’t go away

NARS Orgasm lineup launches history

It has to be said: NARS Orgasm. This one shade, NARS’ glistening crown jewel, exists in so many forms that I find myself often alarmed — from polish to illuminator, and (of course) all of its Super Orgasm incarnations. But, then again, perhaps I would feel differently if it was simply a different finish, or a different name, or a different shade altogether.

One that I liked, preferably.

Shop this post

A quick primer: theNotice’s readership is pretty evenly split throughout North America, so the brackets link to Sephora.ca & the brand names link to Nordstrom. I hope it’s helpful!

Lise Watier Bronzing Gel & Tinted UV Shield review, swatches, photos | Sun Destination

Wednesday, August 7, 2013

Lise Watier Sun Destination 2013 reviews

The products: Lise Watier Sun Destination collection (part one)

Every summer, Lise Watier releases a summer bronzing collection, available only for a few months. I’m a little late with this one (the products are technically only supposed to be around until the end of July), but as far as I know you can still get all of these products — and some of them, on sale!

Here are two of this summer’s Lise Watier bronzing products, on shelves and online now. (Their summer Sensationnelle Dry Oil & Sun Bronzing Powder will be on theNotice shortly!)

Lise Watier Illuminating Bronzing Gel review

Lise Watier Illuminating Bronzing Gel

Illuminating Bronzing Gel, $30 $18

Described as a “lightweight, sheer illuminating gel that delivers a youthful, radiant finish,” the Illuminating Bronzing Gel is — well, kind of a stunner, really. Neither too orange nor too brown, it gives a great neutral-brown glow to the skin, sheer and sparsely shimmery.

I’d recommend this one to people with fair to medium skin who want to create a natural, softly bronzed glow. It can be worn with or without makeup, and I think (at $18 CAD) that it would be gorgeous on the décolleté, shoulders, and arms & legs, too.

Aqua, Cyclopentasiloxane, Zinc Oxide, Ethylhexyl Methoxycinnamate, Squalane, Cetyl Peg/Ppg-10/1 Dimethicone, Sorbitol, Octyldodecanol, Isononyl Isononanoate, Polyglyceryl-4 Isostearate, Steareth-21, Aluminum Starch Octenylsuccinate, Sodium Chloride, Disteardimonium Hectorite, Talc, Phenoxyethanol, Erythritol, Benzyl Alcohol, Sodium Dehydroacetate, Xanthan Gum, Tocopheryl Acetate, Triethoxycaprylylsilane, Hydrogen Dimethicone, Disodium Edta, Dimethicone, Glycerin, Nymphaea Coerulea Flower Extrat, Homarine HCL, Potassium Sorbate, Sodium Hyaluronate, Sorbic Acid, Fragrance, Mica, Titanium Dioxide, CI 77491, CI 77492, Iron Oxides.

Lise Watier Illuminating Bronzing Gel swatches

Lise Watier Illuminating Bronzing Gel, swatched heavily/sheerly

Lise Watier Illuminating Bronzing Gel

Lise Watier Illuminating Bronzing Gel, swatched heavily/sheerly

Sun Smart Tinted Universal UV Shield SPF  30, $30 $23

I’m a lot less smitten with the colour of the SunSmart Tinted Universal UV Shield, but it does tout a shimmer-free matte finish and an SPF of 30, which may appeal to some.

Designed to give both chemical-free (physical) sun protection and a velvety, bronzed finish, this is a bronze version of Lise Watier’s Universal UV Shield (available year-round). It’s too orange, in my opinion, when you consider how much sunscreen you really need to be using to get proper coverage — about a teaspoon, for your face.

Lise Watier SunSmart Tinted Universal UV Shield review

Keep reading! »

shu uemura UV Under Base Mousse review, swatches: Pink Purple & Beige | OB for shu uemura (Summer 2013)

Friday, April 26, 2013

shu uemura - ob UV under base brightening mousse whitefficient pink purple

The product: OB for shu uemura UV Under Base

   ↳ Brightening Mousse SPF 30 PA ++ in Pink Purple

   ↳ POREraser Mousse SPF 35 PA +++ in Beige

I’ve been trying to put together a review of the YSL Tie and Dye topcoats all week, but — no dice. (I think I took way too many photos; seriously.) In the meantime, here’s a review for something that really blew me away this month!

shu UV under base beige, brightening pink purple

(how cute are these?!)

The POREraser UV Under Base Mousse in Beige

To start off with: shu’s Beige Under Base (SPF 35 PA +++) is made to even out skin tone and texture, reduce redness, and minimize the appearance of pores.

It’s kind of like — you know how makeup primers tend to be a clear layer of silicones, while paint primers are there for adhesion and tint? The POREraser is more like the latter, not only filling pores but creating a more even tone, too. I’d say its pore-filling prowess is less than a heavy “filler” (think Benefit The POREfessional), but it’s worth it for the lighter feel and silicone content.

Try this if: You’re looking for something to even skin tone without “flattening” the face. Use before your foundation —  or instead of, if you’re around a NW20-30!

shu uemura UV mousse swatches review - beige, pink purple

shu uemura UV under base – POREraser/beige (L) and brightening/pink purple (R)

The UV Under Base Brightening Mousse in Pink Purple

Here’s the one that really steals the show for me. Like the POREraser Under Base, the Brightening Mousse was created to be a weightless way to even out skin tone and texture — but with a brightening benefit, too, both in immediate effect and long-term reduction of imperfections.

With SPF 30 PA ++, this primer is phenomenal at brightening up a fair to medium skintone (perhaps a deep skintone, too, if used sparingly), and works particularly well with yellow undertones. You definitely need to spread this one out (the shu website recommends applying a walnut-sized amount with their pentagon sponge) and make sure to cover all exposed skin, but it is absolutely, definitely worth it.

Try this if: You already have a sheer-to-medium foundation that you love, but want something to help “pick up” your complexion without relying on shimmer or sheen.

shu uemura POREraser beige, whitefficient brightening swatches review

shu uemura UV under base swatches – beige (L) and pink purple (R)

The verdict?

shu uemura’s POREraser Under Base is great, but the Brightening Mousse – wow. From the spot-on Pink Purple shade (which really does have pink-purple undertones) to the wonderfully unique mousse format, it absolutely blew me away. 

I don’t feel like these are absolute must-haves (perhaps because I personally don’t wear an all-over base), but at $46 CAD, the shu bases are a very novel, wonderfully packaged product.

Availability: At Holt Renfrew & select Sephora boutiques (Canada); shuuemura.co.uk (United Kingdom). The bases are permanent, but the packaging featured here is limited edition!

See the brightening mousse: featured in this OB for shu uemura teaser post & used as a base for this blue eyeliner look.

Ingredients & more »

ob for shu uemura, Summer 2013 | Coming Up

Friday, April 12, 2013

ob for shu uemura cleansing oil teaser

Just a quick preview of a few products that will be up on theNotice (hopefully) soon! I haven’t photographed & tested the three cleansing oils that I have yet, but I’m loving the two UV mousses – they’re not ‘cone-free, but the results are fantastic. Good enough to tempt me into wearing them around despite my silicone intolerance, eep!

Availability: online at shuuemura.ca ($10 off any purchase over $50 with ARTOFSHU), shuuemura-usa.com (free shipping on all orders over $50), and in-stores at Holt Renfrew & select Sephora boutiques.

Here’s what’s in the collection…

ob for shu uemura collection

ob for shu uemura

the cleansing oils

  • fresh pore clarifying gentle cleansing oil (pink packaging), $79 CAD
  • high performance balancing cleansing oil advanced formula (yellow), $79 CAD
  • cleansing beauty oil premium A/O advanced formula (green), $89 CAD
  • whitefficient clear brightening gentle cleansing oil (blue), $89 CAD

the UV under base mousses

  • POREraser – pink (pink), $46 CAD
  • POREraser – beige (yellow), $46 CAD
  • BB mousse – BB beige (green), $46 CAD
  • brightening mousse whitefficient – pink purple (blue), $46 CAD

ob for shu uemura spring 2013 collection teaser

coming up

rouge unlimited lipstick

  • ob princess coral, $36 CAD
  • ob dream orange, $36 CAD
  • ob sakura pink, $36 CAD

pressed eyeshadow refill – all matte (M), $19 CAD/ea

  • light blue 630
  • light green 434
  • light purple 716
  • salmon beige 132

pastel eyeshadows - ob for shu

  • yellow beige 814
  • medium brown 852
  • medium brown 864
  • dark brown 896

cases & lashes

  • ob compact case (fits one Face Architect powder refill), $19 CAD
  • ob duo custom case (fits two eyeshadows), $11 CAD
  • sakura flower mini false eyelashes, $32 CAD
  • ocean beads mini false eyelashes, $32 CAD

ob for shu lashes and cases

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