(Just in case we have readers who aren’t caught up with Sherlock – no detailed spoilers in the comments, please!)
Alright, so this video isn’t makeup-related in the least, but it has absolutely made my week. Give it a watch if you have a moment – it’s not only hilarious, but it’s a wonderful example of viral marketing done absolutely right. Duval Guillaume and TNT, my hat is off to you and your “push to add drama” campaign!