Lancôme x Alber Elbaz: 1’30” of whimsy | The Lancôme Show

Saturday, June 8, 2013

Oh, dear! My apologies for being so remiss with following up on anything everything in a timely manner — in case you haven’t yet seen it (which, let’s admit it, you probably already have), here is the full 1’30” reel from the upcoming Alber Elbaz collection with Lancôme.

I hope you enjoy this wonderful, whimsical piece!

I hadn’t expected something so… lighthearted from Lancôme, but this collaboration has me absolutely beside myself. It doesn’t fit my usual aesthetic in the least, but there’s really something to be said about watching a brand step outside of itself for a moment; to show everyone that, sure, it’s classy and refined — but it can be relevant and trendy, too.

The Lancôme x Alber Elbaz collection launches in stores June 15th. 

Lancôme x Alber Elbaz: 1’30” of whimsy | Teaser #1

Monday, May 27, 2013

@Alber Elbaz for Lancôme

This morning, Lancôme released the first of three teasers for their Summer 2013 Lancôme x Alber Elbaz collection film, which will be released in full on June 3rd. For those of you who really can’t wait for more, though, keep an eye on Lancôme Canada’s YouTube and Facebook pages for two more teasers between now and the 31st.

To deliver Elbaz’ “transition from the real to the surreal,” Lancôme worked for more than six months with Box Studios’ Pascal Dangin to animate his wonderfully whimsical drawings into a 1 minute and 30 second film. Expect to see the metamorphosis of a fashion show, where the eyes in the front row transform slowly into bottles.

It’s not your standard makeup company fare, and I’m excited to soon be able to see the film in full.

Not only is this the first time Elbaz has collaborated in creating a make-up collection, but this collection also marks a first for Lancôme: despite their iconic range of mascaras, never before has this 78-year-old French luxury cosmetics house dabbled in false eyelashes.

The limited-edition Lancôme x Alber Elbaz collection will be available worldwide from June 15th (a very long six months since it was first teased). The collection will include mascaras, palettes, eyeshadows, and false eyelashes.

Playing with textures | A violet-eyed makeup look done entirely with cream products

Monday, January 21, 2013

Easy cream eyeshadow tutorial

I love playing with different textures when it comes to my makeup, but it’s not a regular thing for me — I have a set few products that I use all the time (mainly powders), and I don’t really get much of a chance to work with other methods of delivery.

My sister, though, is hugely into creme products. Like, hugely-hugely. She has this weird–and notably false–preconception that the pigments in cream products will stick around for longer, but it means that her stash is easily 80% cremes.

Illamasqua Zygomatic Cream Blusher

Anyhow. For something a little different, I borrowed a couple of her favourite creme products (the Estée Lauder  cream eyeshadow and Illamasqua blusher) and threw together a violet-eyed, neutral-cheeked look.

For the full tutorial, don’t miss this post on She Said Beauty! 

!Violet and brown eyeshadow tutorial (s)

The eyes

For the eye, I started with a base of Estée Lauder Ivory Lace (the ShadowCremes are being discontinued; try something like MAC Bare Study instead), added Ellis Faas Light in E304 to the outer half of the lid, then layered Clinique Lid Smoothie in Born Freesia overtop in the centre. And it… went actually horribly, to be honest.

I’ve never tried to layer one of the Lights before; I will never try to layer one of the Lights ever again. 

(Actually, now that I think about it, I’m pretty sure I’ve come to this conclusion before. Anyone else find that Ellis products are glorious only if used without a primer underneath?)

!Winter violet lids (s)

I don’t know if it was the layering or the blending, but — never; never again. Fingers or brushes didn’t matter; drying time didn’t matter… again and again, I ended up with flaky bits of fallout and an increasing amount of eye irritation.

To get around this, I actually mixed the two violets on the back of my hand & applied. It went really well, surprisingly — E304 added an intensity that Born Freesia doesn’t usually have, but the texture of the Lid Smoothie was maintained and led to a really easy, smooth application.

The escapades continue »

Lancôme x Alber Elbaz | Summer 2013

Tuesday, January 15, 2013

Lancome x Alber Elbaz Summer 2013

(Adorable doodle credit Lancôme x Alber Elbaz, of course!)

This summer, Lancôme will be releasing a collection with renowned designer Alber Elbaz, artistic director at Lanvin (since 2001).

In the words of Youcef S. Nabi, the president of Lancôme, “his sense of luxury, his vision of femininity and that hint of audacity resonate perfectly with the new values of the Maison Lancôme.” This will be Elbaz’ first foray into make-up, despite his varied work in the fashion industry over the years.

The Lancôme x Alber Elbaz collection will launch June 2013 worldwide.

The Gift Guide | A peek inside the Loose Button L’Oreal Luxe Advent Calendar

Tuesday, October 9, 2012

Growing up, advent calendars were a sometimes-thing — we wouldn’t remember to pick one up most years, and when even when we would, my sister and I would forget about them for days on end. We shared a lot of things, and advent calendars were no exception: she’d get one day, I’d get the next.

The thing about cheap, grocery-store chocolate, though, is it’s not terribly exciting. Opening up the advent days was always fun, but we’d do four or five windows at a time — not because we were sneaking ahead, but because we were constantly falling behind! 

“All I want for Christmas,” indeed!

This year, though, Loose Button is bringing advents into a new age. Not unlike last year’s Selfridges’ All I Want This Christmas calendar that we were all so excited about, the L’Oreal Luxe Advent Calendar includes twenty-four beauty treats in day-by-day doors.

Containing samples & deluxe samples from YSL, Giorgio Armani, shu uemura, & Lancôme, it’s kind of a beauty addict’s dream. I was very happy to see specially-packaged mini-sized bottles of a lot of the products, rather than just sample tubes — it adds an extra bit of Holiday luxury to the advent calendar, you know?

The products

I don’t want to spoil you for the products in the box if you want the anticipation (I know I wouldn’t want to be spoiled for it!), so the full product listing & product photos are behind the cut. The samples really are good, though — adorably tiny perfume bottles, GWP mascaras, serums that come packaged in bottles complete with functional dropper-bottle tops.


  • Giorgio Armani Eyes To Kill Mascara
  • Lancôme Hypnôse Doll Lashes Mascara
  • Lancôme L’Absolu Rouge Lipstick
  • Yves Saint Laurent Dessin du Regard Waterproof Eye Pencil
  • Yves Saint Laurent Mascara Volume Effet Faux Cils Shocking
  • Yves Saint Laurent Rouge Pur Couture Lipstick
  • shu uemura Gloss Unlimited
  • Giorgio Armani Fluid Master Primer
  • Giorgio Armani Multi-Corrective Rejuvanating Regenessence Cream
  • Giorgio Armani Youth Regenerator Regenessence Serum
  • Lancôme Bi-Facil Eye Makeup Remover
  • Lancôme Généfique Youth Activating Concentrate
  • Lancôme Visionnaire Advanced Skin Corrector
  • shu uemura Fresh Pore Cleansing Oil
  • shu uemuraPhyto-Black Lift Concentrate
  • shu uemura Phyto-Black Lift Radiance Boosting Lotion
  • Yves Saint Laurent Forever Youth Liberator Eye Serum
  • Yves Saint Laurent Forever Youth Liberator Serum
  • Armani Privé Eau de Jade Eau de Toilette
  • Giorgio Armani Acqua di Gioia Eau de Parfum
  • Giorgio Armani Attitude Eau de Toilette
  • Lancôme Trésor Eau de Parfum
  • Yves Saint Laurent Belle D’Opium Eau de Parfum
  • Yves Saint Laurent Opium Eau de Toilette Spray

(Images behind the cut, at the bottom of the post.)

Availability & cost

The L’Oreal Luxe Advent Calendar comes out next Monday (October 15th), exclusively to Loose Button. At $109 (minus a $10 gift card for a full-sized version of any of these products through Loose Button), it’s pricey — but while it doesn’t work out well from a cost-per-oz perspective, I actually think it’s well worth the price. 

The verdict?

I wouldn’t pay $99 for just a bag of samples, but accounting for the miniature-sized packaging, the novelty of the calendar, and the incredible joy that tiny surprises bring to the table… I really would actually recommend this one. You just can’t replicate the thrill of an advent calendar, and having one that’s available not just to your doorstep, but also to Canada? That’s pretty brilliant, if you ask me.

Gift it to your best (girly) friend to show ’em you really care. And by “your best friend,” I totally mean “yourself.”

See inside! »

A Wednesday ramble: Tom Pecheux at Estée Lauder, Molton Brown Aroma Rocks, and the elusive Erika F

Wednesday, August 22, 2012

Have I told you about my enormous crush on Tom Pecheux? Or, more specifically, on his talent? (Hint: the answer is yes; I talk about my unhealthy Pecheux-fixation on a fairly frequent basis.)

Pecheux, who had initially intended to be a pastry chef (seriously!) started out doing fashion shows, then moved onto celebrity/celeb editorial makeup, and finally ended up working for L’Oreal, Shiseido (did you know that he devised the Shiseido The Makeup line?) and–currently–is at the forefront of the Estée Lauder makeup line.

“I want young girls to be able to say, ‘My mother loves it, my grandmother loves it, and I love Estée Lauder, too,'”

– Tom Pecheux (as quoted in)

I’m crazy about a lot of things, from cartoon whales to neuroanatomy, but rebranding is close to the top of the list. Since they signed Pecheux in 2009 as their new Creative Makeup Director, the brand has had such a drastic revival. And, while I still (!) haven’t gotten around to really giving their new products a spin, I’m thoroughly enjoying watching the rebranding in real time.

(And herein lies the origins of this ramble: have you seen this fall’s Violet Underground palette? Gah.)

Other things that have been knocking around in my brain this past week: things in unexpected formats. I briefly mentioned Donna Karan’s Cashmere Mist ‘Pearl Essence’ Bath Beads earlier this week, and Tatcha’s Rice Enzyme Powder the week before that, but I’ve been keeping an eye out for innovative formulas ever since.

I did find some interesting textures, but in the last place I’d have expected: Molton Brown, a brand that focuses mainly on home and personal fragrance. How cool are these Cedrus Room Aroma Rocks? Made of acacia tree sap, Moroccan cedrus tree oil, and Bulgarian lavender oil, they’re one of the last things I’d have expected to run into at the start of the week.

(And as a sleep aid; how cool is that!)

Finally, we have Lancome Erika F, because things are best done in threes, and I’ve really only gone over two topics so far this morning. I need your opinions, my dear readers: is it a must-have? Because I’m not one for cult products most of the time, but everyone seems to be crazy about it, and… the recurring frenzy kind of makes me want to search it out.

I don’t even like silvery-greens most of the time, you guys. Make it stop! 

(Image via the gorgeous Xiao, at Messy Wands — read her ode to Erika F here.)


Note: This post contains a few sponsored links, but the content — you should know by now; that nonsensical ramble’s all mine! 

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