The product: Benefit Cosmetics Creaseless Cream Eyeshadow in Always a Bridesmaid
I’m going to be frank with you: the Creaseless Cream Eyeshadow formula is not my friend. Like everything else, it’s simply not creaseless when it comes to my lids — so after testing out Always a Bridesmaid time after time last summer, I set it aside for the spring.
The Creaseless Cream formula may not be my favourite, but Always a Bridesmaid is the perfect spring shade.
Leftmost swatch: Benefit Always a Bridesmaid Creaseless Cream Eyeshadow
The packaging and formula: Packaged in the most adorable, vintage-inspired glass jars, the Creaseless Cream range sits with a low profile and stores upside-down for a longer life. It’s easy to see which shade of eyeshadow you’re reaching for, and the wide opening makes it easy to pick up product, too.
As for the product itself? I find these to apply very smoothly, with an almost oily consistency between my fingertip and eyelid — no dragging or catching here. As I mentioned already, these do crease on me rather quickly (though I can extend the wear with primer underneath and a powder eyeshadow overtop), but I’ve yet to find a cream eyeshadow that doesn’t.
The shade: Always a Bridesmaid is perfection in an eyeshadow pot. I’m a complete sucker for light violet eyeshadows, especially in the spring, and this one makes me wish so badly that my eyelids could withstand creasing for more than a few hours — in the perfect world, I would love to be able to apply this with a flick of brown eyeliner and a quick coat of mascara.
Described (entirely accurately) as a pearly lavender, this eyeshadow is a beautiful, springy light purple with lovely shimmer. It catches the light beautifully, and isn’t too vivid — against my complexion, it glows but doesn’t stick out like a sore thumb.
Swatched L-R: Benefit Always a Bridesmaid, Coralista Ultra Plush Lipgloss, and Girl Meets Pearl illuminator
Benefit Creaseless Cream Shadow box & product – how cute is that packaging?!
The verdict?
With my struggles to keep it from creasing, I can’t in good conscience recommend the Creaseless Cream Eyeshadow formula based on my experiences with it. I can, however, tell you that it’s a cinch to apply, and that Always a Bridesmaid is the loveliest spring eyeshadow shade in my collection.
I wanted to wait for the perfect day to post this review, for crisp spring air and buttery sunlight, but — this is Canada. I’ve been waiting for ten months and I’m done waiting. Just know this: Always a Bridesmaid is that perfect day.
Availability: $20 USD/$24 CAD at Sephora, Ulta, and Shopper’s Drug Mart Beauty Boutiques.
Always A Bridesmaid ingredients & size: 4.5g/0.16 oz, paraben-free.
Isododecane, Mica, Polyethylene, C13-16 Isoparaffin, C12-14 Isoparaffin, Lauryl Phenylisopropyl Methicone, Methyl Trimethicone, C13-15 Alkane, Polymethyl Methacrylate, Behenyl Dimethicone, Acrylates/Dimethicone Copolymer, Disteardimonium Hectorite, C20-24 Olefin, Propylene Carbonate, Silica.
+/- Yellow 5 Lake, Blue 1 Lake, Carmine, Aluminum Powder, CI 77007 (Ultramarines), Bismuth Oxychloride, Chromium Oxide Greens, Chromium Hydroxide Green, CI 77491, CI 77492, CI 77499 (Iron Oxides), Ferric Ammonium Ferrocyanide, Manganese Violet, Titanium Dioxide.